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Who said: one’s company two’s a crowd?

Most media interviews are what are called one plus ones: one interviewer plus one interviewee. But one plus twos – an interviewer and two (or more) interviewees – are on the increase , especially on rolling news channels.

So what’s it like being interviewed alongside another contributor? What are the potential pitfalls? What are the benefits? And what should you look out for beforehand?

ACM Training media trainer, Richard Uridge, provides some answer in this, the latest episode in the Z to A of Media Training (sister series of the Z to A of Presenting – because why start with the letter A when everybody else does)?