Answering a journalist’s question is all very well when it’s a helpful question. But if it’s unhelpful, unanswerable or unwelcome, responding is often better than actually answering – providing you don’t sound evasive, ignorant or both. So in this short talk our lead media trainer, Richard Uridge, show you how to switch your interviews from a question and answer template to a question and response approach.
Podcast: Play in new window | Download (Duration: 5:02 — 4.3MB)
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This podcast episode is just one of a series of audio, video and written “how to” guides that form part of ACM Training’s Five Minute Masterclass series.
