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How to avoid your media interviews being edited

Want to know why I could get away with robbing a bank?

Because years of editing radio programmes with razor blades have removed much of my fingerprints. If you want to avoid journalists removing many of your important points in a media interview then you need to be disciplined so that your words – and your reputation – don’t get shredded.

And here’s how, in the first of a brand new mini series from the people that brought you the Z to A of Presenting (because everyone starts with A) – the Z to A of Media Training.

Spot the new(s) desk btw!